Industry Virginia Wine Month

Get the most out of Virginia's wine month for your business. With free promotions and helpful tips, you can maximize the October Virginia Wine Month campaign for your business.

Order Point-of-Sale Items
Owm pos materials

Show off your beautiful wines and spaces! Give everyone a close-up shot of what October Virginia Wine Month has to offer.

Click here to order.

Marketing Ideas

Ready to join in the celebration of October Virginia Wine Month? Here are some ideas on how you can start planning today and what you can do once October begins.

Download the checklist here.

2016 Checklist

Get Started Today

  • Plan at least one month-long special in honor of October Virginia Wine Month for your consumers.
    • Offer a discount off a particular Virginia Wine
    • Organize a charitable donation based on Virginia wines purchased in October
    • Add a Virginia wine fight to your list
    • Offer two-for-one tastings for the month of October
    • Organize something special for your wine club members
  • Begin promoting your October specials via social media and email. Use the hashtag #OctVAWineMonth.
  • Order October Virginia Wine Month POS items at webapps.technipakllc.com/vawine.
  • Submit all of your events to the October Virginia Wine Month events calendar.

Starting October 1

  • Change your Facebook cover photo to the October is Virginia Wine Month image and link to www.virginiawine.org/october-wine-month.
  • Set up social media posts throughout the month reminding people about October Virginia Wine Month specials, winemaker dinners, special tastings, and events for wine club members.
  • Remind your mailing list that October is Virginia Wine Month and to support wineries at restaurants and retailers. Direct them to the October Virginia Wine Month website for a calendar of events.
  • Upload your October photos using the online form on the October Virginia Wine Month page for inclusion in our social media.
  • Submit all of your special events and specials on the October Virginia Wine Month page for inclusion in listings and calendar on the October Virginia Wine Month website.
Social Media

Social media is a great way to connect with consumers and excite them about October Virginia wine Month! Be engaging with your social media, but also thoughtful in your frequency and timing of posts. Be sure to showcase some “behind-the-scenes” work for October and always try to engage and involve consumers via their social media.

Be sure to check out our guidelines and inspiration.

Virginia Wine on Facebook

Hashtags: #OctVAWineMonth #VAwine

Facebook is the social media platform that will engage your largest audience. It’s great for sharing your October Virginia Wine Month events, pictures, and winery/region history. The more users engage with your content by liking, sharing and commenting, the more visible your posts will be to others so keep posts fun and creative!

October Virginia Wine Month on Twitter

Hashtags: #OctVAWineMonth #VAwine

Twitter is a social media platform that enables users to send and read short 140-character messages called tweets. Twitter can be used to share news and connect to ideas related to your participation in October Virginia Wine Month.

October Virginia Wine Month on Instagram

Hashtags: #OctVirginiaWineMonth #VAwine

Instagram is a perfect place to showcase both the face of the program along with between-the-scenes fun around the winery and tasting room. Although mostly used for photo-sharing, Instagram also allows users to record and post 15-second videos in their feed.

Submit Events

Give Virginia wine lovers plenty to do during October Virginia wine Month! Submit your event below and we’ll include it on our calendar.

Submit Winery Photos

Show off your beautiful wines and spaces! Give everyone a close-up shot of what October Virginia Wine Month has to offer.

Please upload photos that are a minimum of 200KB and a maximum of 30MB. File types are limited to JPG, PNG, and GIF.